Person in an oatmeal hoodie walking past a pastel Mission District building, morning light, seen mostly from the side

01Mission District, San Francisco

Everyday clothes, made to last

Tees, hoodies and bags in simple colours, cut from soft cotton and sewn to be worn again and again. Made for walking the Mission.

02Shop

The shop

A short rack of things we would wear ourselves: everyday tees, hoodies and bags in simple colours. Few pieces, done properly.

Person in a charcoal tee leaning on a bright wall on a Mission street, face out of frame
Add your photo
Add your photo
  • Tees

    Soft, plain and easy. The one you reach for first.

  • Hoodies

    Heavy enough for fog, light enough for the walk home.

  • Bags

    Sturdy carry-alls that take the daily knocks.

Ask us about sizes, colours and what is on the rack today. Send a message and we will get back to you.

03How it works

How it works

  1. 1

    Pick your size and colour

    Choose the piece you like, then the size and colour that suit you.

  2. 2

    Choose delivery or pickup

    Have it brought to your door, or come and collect it from the shop.

  3. 3

    We pack it, or you collect it

    We pack your order the same day, or it waits for you at the shop.

Delivery areas, times and fees are shown at checkout.

Add your photo
04About

A small team in the Mission

Fogline is a few of us working out of a corner of the Mission District. We make the everyday things we kept failing to find: a tee that stays soft, a hoodie that keeps its shape, a bag that does not give up.

We choose soft cotton and honest prices, and we keep the range small. Clothes you wear every day for years, not a season.

Add your photo
Add your photo
Add your photo
05Contact

Come by, or get in touch

Questions about an item, a size or a pickup? Write to us, chat, or message on WhatsApp.

Add your photo